Selected work 01
A growing record of software systems, architecture decisions, and production work. Each project focuses on the problem, the reasoning, and the outcome—not just the stack.
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01 · Featured project · In progress
A travel marketplace designed to make distinctive places easier to discover and explore.
Project overview 02
Designing a marketplace requires more than an appealing interface. It needs a foundation that can support evolving product needs, content, discovery, and reliable operations.
Start with the product problem, make architecture decisions deliberately, and build operational practices into the system early—rather than treating them as a later retrofit.
A full case study will capture the real constraints, key trade-offs, implementation details, and measurable outcomes as they become available.
More projects 03
02 · Commerce platform
A multi-surface commerce platform connecting customer shopping with the workflows needed to fulfil it.
Read the case study ↗03 · SEO automation platform
An SEO platform that plans, writes, links, and publishes articles built to rank on Google and get cited by AI search.
Read the case study ↗04 · Link-building service
A directory submission service and AI backlink agent for founders, with a live proof link for every result.
Read the case study ↗05 · Outreach automation
A cloud platform that finds leads on X, sends personal DMs, and runs reply-aware follow-ups at a safe pace.
Read the case study ↗Your project next? 04
Every project here follows the same standard: real context, clear decisions, and evidence where it exists.
Discuss a project ↗